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Social Media Killed the Newspaper Star
Tuesday, Jul 27, 2010
In 1979 The Buggles sang about how Video Killed the Radio Star. Today Mark Zukerberg is sitting on a mountain of money while newspaper admen are going home every night with nosebleeds. Read More
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Your Right to Privacy
Thursday, Jul 29, 2010
This morning, when I got into the office, a colleague drew my attention to the Engadget article reporting on the 100 million Facebook pages that had been leaked. Turns out a hacker created a crawler to troll the social media site’s Open Access directory for phone numbers, emails, and URL’s. While none of this is actually illegal it’s given many people the creeps. Read More
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Sharing Really IS Caring
Tuesday, Aug 31, 2010
MySpace was one of the first social media platforms created, yet over the past few years it has been losing traffic and users while newer sites have been growing at incredible rates. In an effort to make themselves more appealing to advertisers MySpace has started selling their position as information sharers and have begun syndicating their users opinions and information with other social media sites, such as Facebook. Read More
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Adaptive Moves!
Wednesday, Sep 15, 2010
This is just a friendly post, written to celebrate our recent office move! We are now settled in the heart of Parsons Green, at the end of Heathmen's Road. Our new space is open, and airy, and so much fun! Each member of the Adaptive team has already found something that they love about the new hood, whether it be the yoga studios, the yummy Italian deli around the corner, or the gorgeous park across the street, we are thrilled to call Parsons Green our home. Read More
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Content Marketing Truths to Live By
Wednesday, Oct 27, 2010
I just came across a fabulous article that I had to share with you. It's 30 Content Marketing Truths that I suggest everyone live by. The most important message that the article's author delivers is that content is at the essance of all branding and cutomer relationships. Content is a company's point of differentiation. It is made up of your thoughts, ideas, and personality, and all of those things are irreplaceable. Read More
